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Hi-Tec Sportswear Heritage

1974

Hi-Tec Sports is founded by Frank van Wezel in the appropriately named village of Shoeburyness, England. Frank's love for sport leads him to build an innovative, lightweight and instantly comfortable Squash shoe.

Frank van Wezel
Hi-Tec office Hi-Tec Squash Classic

1978

Hi-Tec is established in the USA with the introduction of the world's first lightweight hiking boot, the Sierra Sneaker, a sports shoe for the mountains.

1981

The Silver Shadow is launched to conquer the running category and in this year 23% of the runners in the London Marathon wear it.

Frank and Silver Shadow
Silver Shadow

1982

The MAGNUM brand is born following a direct demand from the FBI to Hi-Tec for lightweight, athletic and comfortable uniform boots.

Magnum

1988

Hi-Tec was floated on the London Stock Exchange and became a public limited company.

Hi-Tec office

1990

Nelson Mandela was released from prison in South Africa wearing a pair of Hi-Tec ACE court trainers.

Nelson Mandela Hi-Tec Trainers

1992

In the first season of England's world famous Premiership Football competition, Hi-Tec's dominant position in sport was confirmed with the best selling Kings Cup boots featured on 52 Premiership players.

Dennis
Roy Keane

1995

Hi-Tec becomes the Official Shoe of the Wimbledon Tennis Championships.

Sampras and ballboy

1996

Combining its roots of sport and outdoor, Hi-Tec introduces a revolutionary new multi-activity event in the USA, The Adventure Racing Series.
During this event each team has between 4 and 5 hours to complete the race which includes trail running, kayaking, mountain biking as well as a series of tests such as blindfolded puzzle solving, knot tying and mud crawling.

Adventure Racing Series Hi-Tec
ARC runners ARC logo

2007

Golfer Padraig Harrington wins 3 major Championships wearing Hi-Tec's technologically advanced CDT Golf shoe, the world's first game improvement performance golf shoe.

Padraid Harrington

2010

Hi-Tec releases the Liquid Mountaineering video which becomes viral with over 15million views and wins the 2011 Cannes Lions award at the Creativity Awards in France.

Liquid Moutaineering

2013

Hi-Tec wins Footwear Product of the Year at The Great Outdoors Awards with the introduction of the popular 'Zuuk', an incredibly lightweight multisport shoe.
The same year, Hi-Tec also wins The Outdoor Footwear Brand of the Year at the UK Footwear Industry Awards.

Zuuk shoes

2014

To celebrate its 40th anniversary Hi-Tec debuts the Classic74, inspired by the design of the company's original Squash Classic.

Proud to be 40. Hi-Tec - Inspiring Life Since 1974

2015

Hi-Tec sponsored athlete and three-time World Squash Champion, Nick Matthew is officially awarded his Order of the British Empire (OBE) by Her Royal Highness, Princess Anne.

Nick Matthew presents his Hi-Tec shoe
Nick Matthew in action

2016

Cherokee Global Brands acquires Hi-Tec, adding to their strong portfolio of brands. Batra Group sign multiple license agreements for the Hi-Tec and Magnum brands across northern europe, creating a new company, Hi-Tec Europe Ltd.

Cherokee Global Brands LogoBatra Group logo

2017

Hi-Tec launches premium HTS74 line, celebrating the brand's legacy, mixing original silhouettes with modern technology. 

HTS74 trainers

2018

The new Hi-Tec Sportswear Collection is launched. Inspired by the past, reborn for the present, the AW18 Hi-Tec Sportswear fashion footwear collection celebrates Hi-Tec's heritage, authenticity and tradition.

Hi-Tec Sportswear Silver Shadow Original Trainers